5 Ways To Get A Speaking Engagement And, 1 Way NOT To.

5 Methods for More Gigs and More Work One of the best converters of your sweat into paid work is by giving speeches to a warm, cosy and qualified room of decision making, budget holding corporate executives fascinated by your … Continue reading

It’s all in the game! Gamification in intercultural work – George Simons

Ahead of George and Matthew’s event in Lisbon, Portugal –  23rd to 26th March 2017 we present a webinar with Dr. George F. Simons, creator of diversophy®

Distinguishing games and simulations, we will discuss the growing popularity of gaming and its uses in the cultural discourse of today and the different kinds of games in popular use. Topics will include classification of types of games, how and why games can be effective tools for learning as well as community building. We will discuss factors involved in choosing, creating and adapting appropriate games for your learning objectives in intercultural training. This includes insights into facilitation from set-up to debrief, how cultural differences may affect the conduct and results of game dynamics.

Dr. George Simons is the creator of the award-winning diversophy® series for developing intercultural competence now numbering over 60 games. He has designed and often delivers a three-day simulation of Working in the USA in European university business programs. Living in France, he delivers consultation, coaching, & training worldwide. Publications include: EuroDiversity, Men and Women: Partners at Work, Seven Ways to Lighten your Life, Putting Diversity to Work, and eight Cultural Detective® intercultural guides. Currently he is collaborating with organizations and individuals in developing freely distributed acculturation games for migrants and the communities that receive them, as well as training facilitators to administer game events. His articles, reviews and other publications are available at http://www.georgesimons.com

To register go to https://attendee.gotowebinar.com/register/3322007637342608900

simonsGeorge

Matthew’s New Year Webinar – Getting Growth in 2017

What will you achieve in 2017?

We have 3 Questions for you – What are the Biggest barriers STOPPING you growing your trainer / coaching business this year? Where does it continue to go wrong? AND How can you get it right?

Group Of Young Business PeopleWill you grow in 2017?

These barriers block critical activity, necessary organisation and positive dynamism (we fall into the trap of doing stuff that PREVENTS rather than produces growth.)

  1. ACTIVITY– What did you do in 2016? Send your profile / CV out to known training providers, put up a basic (non optimized) LinkedIn profile and attended local chamber events with other service providers where you failed to engage with business decision makers? And what results did you get? – A new sub contract relationship that provided 7 training days? A two day training or 3 new coaching customers? AND – Was that enough growth for you?

With your energy invested in more proactive and interactive methods you will generate interest, passion and action – the phone will ring, live opportunities will land in your inbox and your business will grow – You will experience meaningful cash-flow, more hour’s and day’s work, a boost in your charge out rates and the choice to take or decline work, along with the self-confidence and business freedom that comes with knowing how to market and sell yourself effectively and comfortably.

  1. ORGANISATION – How was 2016? You added 74 connections on LinkedIn, collected 47 business cards and put them in your desk draw and found the physical address of 9 companies. – Did this provide the momentum you needed for your dynamic business growth in 2017?

When you know what to do and execute clever marketing and social media moves, you will gain presence, currency and relevance with actual decision makers (and- they will LIKE and RESPECT you). They will ask your advice, do as you advise and pay what you ask because they value your input and take you seriously as a coaching / training professional. AND it will have been your marketing activity that has made the difference and lead them to a positive conclusion about you and your services.

  1. DYNAMISM – How was 2016? Sitting by the phone waiting for incoming calls, checking every e mail ping and generally living on Hopium (the expensive drug that favours hope over action.)

How will 2017 be different? Will you hone your identity statement to perfection? Will you be super CLEAR about what you offer? Will you build your BRAND promise to a level where you are taken seriously? Will you know your Marketing AVATAR? Will you learn to write SUPER-COPY? Will you SEQUENCE your marketing communication to be maximally effective? Will you be ready to launch your informational attention grabbers on Social Media? Will you build a quality DATABASE with high value business contacts? Will you be networking like a HUSTLING pro? Will you master NEW SALES? Will you create a CORE MODEL that describes your offering? Will you generate enough REFERRALS to make a significant difference to your income and business growth?

AND

Will you look back on 2017 and say, “I learnt, laughed and lead my company to profitable GROWTH. What a great year?”

Join us for this 45 minute energy boosting webinar (with 10 – 15 minutes Q&A and get your business growing in 2017)

To Register click on; https://attendee.gotowebinar.com/register/7327277808881017091

The webinar is on Tuesday, 7th February 2017 at 7PM Paris time, 6PM London time.

Thanks and see you there

Group of diverse designers in their modern officeWe are growing!

 

Independent Trainers – How to Over Deliver Your Way to Repeat Business Blog Post 11 by Matthew Hill

When you excel at each step of the training process, you create magic and generate repeat bookings for you, the independent trainer. Continue reading

Independent Trainers – If you don’t have a database you don’t have a business, Blog Post 7 by Matthew Hill

It is NEVER too soon to start building an intelligent database of network contacts. It is the key method for growing your independent trainer business. Continue reading

Independent Trainers – Have You Defined Your Professional Identity – What is your Purpose? Blog post 2 by Matthew Hill

What is your Purpose?

We are asked at every Chamber networking event, “So…What do you do?” and every receptionist asks, “Who are you?”

But,

Have we ever done the groundwork to find out the real answers and to reply with certainty and confidence?

In the Zone… What if…?

What if you could not wait for the early morning alarm to ring and you could leap out of bed and rush towards the training room to perform your Calling / Vocation / Best Self Work?

I used to work in Prague with a wonderful young team of Czechs with new business falling from the trees like golden leaves in autumn. I got up at 5AM and was in the office before 6 to get the show on the road. Yes – and it really can be a reality for you too.

Tourists at Prague Old Town Square

Let me through, I love my job

The Journey

It starts with identifying your core characteristics and being objective (this is a challenge if you acquired parent taught cultural modesty, “Who do you think you are?”, “Keep your feet on the ground”, “Don’t get big headed”, “Modesty in all things etc.“

It is time to name and not be ashamed of your strong suites, your core positive attributes and your calling powers. So… What do you possess that is extraordinary?

*An amazing voice

*Wit, charm and an eloquent silver tongue

*Intelligence tempered with empathy

*A niche that is super-relevant today

*Deep technical knowledge

*Unique experience

*A dramatic life story to share with others

*Or are you a Linguistic acrobat?

Converting this into your Professional Identity

1, Own it by articulating it frequently with friends, family, delegates, participants, coachees, prospective clients, strangers, colleagues and peers.

– Yes it will be excruciating in the beginning – professional persistence is required.

  1. Find the answer to this formula – ”I am on the only XXXX that does YYYY.” More difficult than it looks this is the distilled essence of your professional identity.
  2. Build a Key Note or “Stadium” Speech (we cover this in the webinar.)

Apply Rinse and Repeat

When you identify who you should be working with (See the next post – Ideal Customer) you will own your identity and niche. You will apply your experience effortlessly. Time will fly by. You will experience a floating, flowing connectedness with your training delegates that will amaze you both. This is the evidence of the unedited super you and it is magnificent.

Conclusion

The magic triangle for trainer success looks simple – it connects your Identity with your niche area and the audience you were meant to serve.

Geometric tile mosaic with colors triangles. Abstract polygonal and low poly pattern background. Ideal for screen wallpaper or other works and design.

Identity,niche and audience

It starts with you seeking and defining the amazing you and what you uniquely offer to the world in general and your special chosen audience in particular.

Action –

For more ideas on how establish and grow your Independent Trainer Business we invite you to join us for the Independent Trainer Consultative Selling Webinar 3 – GOING FOR GROWTH, on 5th October 2016, 6PM London time, 7PM Paris time. Register now at;

https://attendee.gotowebinar.com/register/8107589113940386817 

We look forward to seeing you there.

Independent Trainers – Living the Dream? Blog Post 1 by Matthew Hill

The Joy of Training

Why do trainers get up at 5AM drive for hours to train 12 executives?

If your vocation is working well for you your answer should flow naturally and with passion from your mouth – you love delegate reactions, the breakthroughs and those Eureka moments. You live to share your core material and do the very best that you can to transfer your wisdom and experience with style and substance, leaving your audience of professionals moved and transformed.

You train because you cannot imagine doing any other job and still being as happy.

But…

On a rainy Friday as you get in your plane, train or automobile knowing you will only get home at 10.30PM you reflect that not all audiences “get you”, not all towns are picture postcard pretty and that cheap training days do not have the same value as premium ones. A rose is just a rose but a training day varies from sublime to the ridiculous.

What do we want? What is our DREAM?

My wish is to find my training PURPOSE and follow a fruitful path transferring the skills and perceptual changes that I passionately believe are the MOST valuable to my audience of clever volunteer, high energy future stars.

When I am doing my best, for the best, I feel at my best and can get the very best from the audience so that we all attain our best outcomes. Simple really.

Young people in the office

Flow in the training room…

How can we make our Dreams come true?

I have put together a 13-part BLUE PRINT for independent trainers who wish to do more of what they are passionate about with participants who share that desire. I wish to help independent trainers who aim to work for a premium fee and be fully rewarded whilst living the dream.

The elements are of the BLUE PRINT are…

  1. Identity – purpose, passion and finding your “thing”
  2. Brand – reputation, and building your promise, style & delivery
  3. Ideal Customer – defining the core delegate you should be training
  4.  Marketing and Channels – having people know you, like you and trust you
  5. Social Media – repurposing your unique content in a sequence that creates a flow of business opportunities coming straight to your inbox and phone
  6. Database – the many ways to grow your “tribe” of fans
  7. Networking – conquering your nerves and getting a return from the room
  8. Product Creation – using today’s technology to turn your message into branded informational products
  9. Selling – discovering ethical trust based communication that sells in today’s busy corporate world
  10. Core delivery – upgrading your work to create raving fans and repeat engagement.
  11. Referrals – asking your “fans” to advocate you and your work to amplify your power and business flow
  12. Growth – 7 ideas that will accelerate your turnover expansion and take you to a healthy and well deserved level of wealth, freedom and control
  13. Fully Expressed You – channeling your purpose lead content, excelling at your “right work” and working with people who enable and empower you

Action

For more ideas on how establish and grow your Independent Trainer Business we invite you to join us for the Independent Trainer Consultative Selling Webinar 3 – GOING FOR GROWTH, on 5th October 2016, 6PM London time, 7PM Paris time. Register now at;

https://attendee.gotowebinar.com/register/8107589113940386817 

Further Action

Please do keep popping back to read the latest posts that describe the 13-step process. Look out for more of our power webinars that allow you plenty of opportunity for live interactions and Q&A time and join us in Lisbon in November for the ITC Consultative Selling Bootcamp to ensure that you build the 13 steps into your independent training business and allow yourself to achieve your optimum dream training lifestyle.

BLICK AUF LISSABON

Lisbon Bootcamp 20th, 21st October 2016 – See top of page for details